It has certainly been a while, readers! I can admit, I’ve been sucked into some professional and personal adjustments/changes that have created a mountain of excuses and pushed blogging further down on the list, but I realized today, hey, you know what I DO have time to blog. No excuse! So, today, I bring you two excellent links. The first comes from a current student who is preparing his first discussion in this month’s Professional Communication and Presentation class. The student’s task is to analyze a TED talk’s content. One question asks students to look at what research the speaker uses or cites. The student had a very relevant and valid question. What if your TED talk doesn’t really reference research? In class, we discuss the importance of creating a balance between fact and emotion. This balance, according to Nancy Duarte, is “alluring”, but imbalance can hurt a speaker’s credibility (Source).
He then shared Pearl Arredondo’s inspiring TED Education talk with me. Arredondo grew up the daughter of a gang member and was written off by many teachers as a problem student. Years later, she became a teacher herself and realized that fighting the battle to improve education wouldn’t happen unless she and her community took education into their own hands. She started a middle school devoted to empowering students to excel as technology and thought leaders in the 21st century. Arredondo’s talk is inspiring as a teacher who believes it’s up to us to reform education from the ground up. It’s also a wonderful example of a presentation that uses storytelling structure to communicate a persuasive message. It also manages to remain alluring in it’s balance of emotion and fact, using the story of one student turned teacher to put this situation into the bigger context of educational reform. Check out the talk below:
The second link of the day comes from Script Magazine by way of super writing center coordinator, Nicole Chapman. Nicole is currently pursuing her Master of Fine Arts in Creative Writing and shares this excellent article on the importance of a clean and well-designed set of visuals to accompany a pitch aka a pitch deck. Author Martin Shapiro believes scriptwriters can take a cue from start ups pitching to a vc. In addition to being “able to talk intelligibly about the business aspects of movie marketing and distribution”, scriptwriters should be able to create a set of slides to accompany the story/tone/approach of the script. Click on the sample slide from Shapiro’s pitch for a film adaptation of the series Chopper: