Slideshare of the Day: The Joy of Data-Driven Storytelling

Slideshareoftheday.001

This month, I am working on the first reboot/design and content revision for the online iteration of Professional Communication and Presentation. The focus this time around is on creating a class that is more universally applicable to the degree programs we serve while also giving students further practice with persuasion and helping them articulate who they are as professionals. One of the big focus points of this reboot will be the simplification of our approach to visual design as well as the reinforcement that one way to gain competitive advantage in saturated work markets is to communicate ideas in a visually engaging way. Today, a student shared with me a Slideshare deck that is sure to become a part of how we teach visual design in future Professional Communication and Presentation courses. “The Joy of Data Driven Storytelling,” presented by COO of Guide Leslie Bradshaw and designed by Beutler Ink and Carrie Dobrin is not only a lovely example of evocative visual communication but makes the case that in order to cut through the dense information available on the web, all communicators must find ways to put data, whether qualitative or quantitative, into a visual framework that is also story-driven. It’s inspiring to see business folks making the case for design and conceptual thinking. Check out the deck below!

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